Following years of talk and debate, the wait is finally over for college athletes. Starting today on Thursday, July 1, 2021, student-athletes will be able to promote their name, image and likeness in order to make some money.
WVU athletes such as Dante Stills, Jalen Bridges, Gabe Osabuohien, and others have already started to throw their names out there to get endorsements.
On Wednesday during the football media session, quarterback Jarret Doege was asked about NIL and what his approach would be.
“Yeah, I mean, we’ve [the players] talked a lot when it first started coming out. You’re thinking about we can make money but no one knew exactly what we could do and what we couldn’t do,” Doege said. “Coach [Neal] Brown has done a good job of teaching us what’s smart and what’s not smart to do. They brought in some people that have talked about contracts, taxes, investing planning; so that helped a lot.”
With adding this NIL stuff to the plates of the student-athletes, how will they manage their time now having this in their lives?
“You always got to try to find just maybe a little downtime to have some time to yourself,” Doege said. “I would say that NIL stuff will come second for me. Football, personal health, mental health, family all that will come [first]. Then, I’ll check out the NIL but all of that will come first.”
A new era in college sports starts today as it will be interesting to see how the players handle this new situation. The players are finally not NCAA property anymore!
(Top Photo: Frank Jansky)